![]() “I think we’re all going to learn a lot over the next several months and years,” Daly said. Previously, the NHL had a clear restriction that teams could not partner with a sports book, and while partnerships were allowed with casinos, sports betting could not be explicitly referenced, nor could ads appear next to game scores. Teams are permitted to partner with gambling companies around generic advertising, and in states where sports gambling is legal they are allowed to partner with a sports book, as the Devils can do in New Jersey. While NHL Deputy Commissioner Bill Daly said the league has no concerns over its oversight of sports gambling as more states look to legalize it, the NHL has made a move to take advantage of that. The NHL, the least bet-on among the traditional big four leagues in North America, saw a clear uptick in interest from gamblers in Sin City over the last 12 months, largely due to the success of the hometown Vegas Golden Knights. ![]() Given that it was held in Las Vegas, perhaps it was appropriate that the hottest topic during the NHL Board of Governors meeting last week centered around gambling. ![]()
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